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Drive More Leads with Specialized SEO for Contractors
In the general contracting industry, standing out in a competitive market is critical to attracting new clients and winning more projects. At Gracely Marketing, we specialize in General Contractor SEO services designed to help your business rank higher in search engines, attract more leads, and secure more projects.
Whether you're targeting “general contractors near me”, “home remodeling contractors”, or “construction management services”, our SEO strategies ensure that your business appears when potential clients are searching for your services. With our fixed-price SEO packages and no long-term contracts, you get flexible, results-driven solutions that help you grow without being tied to monthly retainers.
Our team understands the unique challenges that general contractors face, and we craft tailored SEO strategies that drive results. From local SEO to content creation and link building, we have the expertise to help your business rank higher and win more projects.
Why General Contractors Need Expert SEO
Dominate Local Search to Win More Projects
Most clients start their search for general contractors online, making it essential for your business to rank at the top of local search results. Our General Contractor SEO services are designed to increase your visibility in local search, ensuring your business appears in front of clients actively searching for your services.
Target High-Value, Local Keywords
Our SEO services focus on identifying and targeting high-intent local keywords that drive qualified leads to your business. By focusing on keywords like “home construction contractor Charleston”, “residential contractor near me”, and “remodeling contractor Charleston”, we ensure that potential clients can easily find your business.
Our General Contractor SEO Services
Our General Contractor SEO services are built to improve your business’s visibility, drive more traffic, and help you win more projects. Here’s how we do it:
1. Comprehensive SEO Audit
We begin every campaign with a thorough audit of your website’s SEO performance. We assess technical issues, keyword optimization, and areas for improvement, including:
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Broken links
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Page load speeds
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Meta tags and titles
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Keyword opportunities
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Content gaps
This audit provides a roadmap for optimizing your site to rank higher in Google and other search engines.
4. Local SEO & Google My Business Optimization
We optimize your Google My Business (GMB) profile and manage local citations to ensure your business appears in local searches.
This includes updating your:
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Business hours
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Address and service areas
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Phone number and service categories
This boosts your local presence, helping your roofing business rank in local map packs and capture leads directly from Google.
2. Contractor-Specific Keyword Research
Our team performs in-depth research to identify the most valuable general contractor keywords for your business.
We focus on high-intent local keywords like “general contractors near me”, “home builders Charleston”, and “commercial contractor Charleston” to target clients searching for services you offer.
5. Content Creation for General Contractors
We create and optimize high-quality content that speaks directly to your target audience, answering their questions and addressing their project needs.
This includes:
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Blog posts (e.g., “Choosing the Right Contractor for Your Home Renovation”)
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Service pages (e.g., “Commercial Construction Services”, “Home Remodeling Contractor”)
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FAQs and industry guides
Our content helps improve your rankings while building trust with potential clients and showcasing your expertise in general contracting.
3. On-Page SEO Optimization
We optimize the content and structure of your website to ensure it ranks well in search engines.
Our on-page SEO services include:
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Meta titles and descriptions
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Header tag optimization (H1, H2, etc.)
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Internal linking and URL structure
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Image alt tags
We make sure your content is relevant to search engines and users, with strategically placed keywords to boost visibility without keyword stuffing.
6. Link Building & Authority Building
We build high-quality backlinks from authoritative websites in the roofing and home improvement industry. Our white-hat link-building strategies boost your site’s domain authority, improving rankings for competitive roofing keywords.
Turn Your Business Goals into Reality: Choose the Right SEO Package for Your Contracting Business
We offer fixed-price SEO packages that provide clear deliverables and measurable results, designed to improve your rankings and grow your business without long-term commitments. Here’s what’s included in our packages:
1
Professional SEO Foundations Package: $11,999
Maximize your online visibility and establish a solid SEO foundation designed to attract more local customers and improve search rankings quickly. Whether you’re just getting started or need a boost to your existing SEO efforts, this package provides the essential tools to grow your business.
What’s Included:
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Comprehensive SEO Audit: Full technical and on-page audit to identify key areas for improvement.
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On-Page SEO Optimization: Optimize up to 15 pages with SEO best practices, including meta tags, headers, and internal linking.
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Local SEO Setup: Optimize Google My Business, citations, and other local SEO elements to boost local search rankings.
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Basic Link Building: Build 10-15 high-quality backlinks from authoritative sources throughout the campaign.
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3 Months of SEO Management: Active keyword tracking, content updates, and strategy adjustments.
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Monthly Performance Reports: Receive detailed reports on keyword rankings, traffic, and backlink growth.
Service Duration: 3-4 Months
Month 1-2: Complete audit, SEO strategy development, and begin on-page optimization.
Month 3-4: Local SEO setup, link building, and monitor results.
Get Started with Foundational SEO Today!
2
SEO Growth Builder Package:
$23,999
Grow your business with advanced SEO strategies that drive more organic traffic, generate leads, and establish your brand’s online presence. Designed for businesses ready to scale, this package provides robust SEO solutions tailored to help your company expand.
What’s Included:
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Everything in the Essentials Package, plus:
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Advanced On-Page SEO: Optimize up to 25 pages for keyword relevance, technical fixes, and site structure.
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Content Creation: 2-3 SEO-optimized blog posts per month to target additional keywords and engage users.
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Advanced Keyword Research: Competitor analysis and keyword gap identification.
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Link Building: Build 20-25 authoritative backlinks from industry-specific sources.
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6 Months of SEO Management: Active updates, content optimization, and strategy refinement.
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Monthly Reporting: Detailed reports on SEO progress, traffic, keyword rankings, and content performance.
Service Duration: 6-7 Months
Month 1-3: Complete website audit, on-page optimization, local SEO, and initiate content creation.
Month 4-7: Continue content creation, link building, and provide ongoing performance reports.
Grow Your Online Presence with Our Growth Builder Package!
3
SEO Market Leader Package:
$35,999
Dominate your local market and establish your business as a leader with comprehensive SEO strategies designed to deliver long-term growth and success. This package is perfect for businesses looking to become the top player in their industry with long-term, sustained SEO results.
What’s Included:
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Everything in the Enhanced Package, plus:
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On-Page SEO for 40 Pages: Full-scale optimization of up to 40 pages for comprehensive coverage.
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Content Marketing: 4-6 high-quality blog posts per month designed to target key keywords.
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Link Building: Secure 30 high-quality backlinks throughout the campaign.
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12 Months of SEO Management: Continuous monitoring, content updates, and SEO adjustments.
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Custom Reporting: In-depth performance tracking and quarterly strategy reviews.
Service Duration: 12 Months
Month 1-3: Full SEO audit, technical fixes, on-page optimization, and content strategy implementation.
Month 4-12: Ongoing content marketing, link building, and regular strategy adjustments.
Dominate Your Market with the SEO Market Leader Package!
Need a Custom Package?
Discover how our roofing SEO services have helped businesses like yours achieve their goals. Check out our case studies to see the results we've delivered for our clients.
What Sets Our SEO Packages Apart from the Competition
With Gracely Marketing, you get powerful SEO solutions tailored to deliver results. Our clear, fixed pricing gives you peace of mind, and you’ll see tangible outcomes—without the stress of long-term agreements.
Complete Transparency:
No surprises—just a one-time, upfront payment covering all deliverables.
Measurable Results:
From keyword rankings to increased traffic, you’ll see the impact at each stage of the campaign.
No Long-Term Contracts:
Our project-based SEO packages deliver results without locking you into a long-term agreement.
Client Success in the General Contracting Industry
Discover how our SEO services have helped general contractors like you achieve their goals. Check out our case studies to see the results we've delivered for our clients.
Case Study: How We Helped a Charleston General Contractor Increase Leads by 50%
A Charleston-based general contracting company partnered with Gracely Marketing to improve their online visibility and win more projects. We implemented a full SEO strategy, including local SEO, on-page optimization, and content creation, resulting in a 50% increase in qualified leads and a significant boost in local search rankings. Our strategy helped them stand out and win more projects.
"I can't recommend Gracely Marketing enough! Their SEO services have helped our business gain traction in a competitive market. They provided insightful recommendations, implemented effective strategies, and kept us informed every step of the way. We're thrilled with the results!"
Michael Wilson, Membership Director
Get Started with our Contractor SEO Services & Grow Your Business
At Gracely Marketing, we specialize in General Contractor SEO that drives real results. Whether you want to improve your local search rankings or attract more clients, our expert SEO services can help your business grow. With fixed-price SEO packages and no long-term contracts, you can focus on winning more projects while we deliver results.
Frequently Asked Questions
What are the key benefits of SEO for general contractors?
SEO offers several key benefits for general contractors:
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Increased Online Visibility: SEO helps your contracting business appear in search results when potential clients search for services in your area.
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Higher Website Traffic: By ranking higher in search results, you attract more visitors to your website.
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Lead Generation: SEO targets relevant keywords, driving more qualified leads to your site who are actively looking for contracting services.
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Improved Credibility: Ranking high in search results enhances your company's credibility and trustworthiness in the eyes of potential clients.
How long does it take to see results from roofing SEO services?
The timeline for seeing results from SEO can vary based on several factors, including the competitiveness of your market, the current state of your website, and the strategies implemented. Generally, you can start seeing improvements in your rankings and traffic within 3 to 6 months. However, SEO is a long-term strategy, and the best results are often seen after 6 to 12 months of consistent effort.
What specific SEO strategies are effective for general contractors?
Effective SEO strategies for general contractors include:
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Local SEO: Optimizing for local search queries to attract clients in your service area.
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On-Page SEO: Ensuring your website content, meta tags, headers, and images are optimized for relevant keywords.
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Google My Business Optimization: Managing your GMB listing to improve visibility in local searches and Google Maps.
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Content Creation: Producing high-quality, informative content that addresses common contracting concerns and showcases your expertise.
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Link Building: Acquiring backlinks from reputable sites to boost your website’s authority and search rankings.